Putting computing into millions of people’s pockets since 29 June 2007, the Apple iPhone is one of the most well-regarded smartphone brands around the world. Sitting at the top of global charts, year after year, thanks to its pioneering features, user-friendly interface and sleek, seamless design - this nifty gadget is a favourite amongst the young and old.

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The Sweet Setup

Whether it’s for an intelligent personal assistant, cloud service, better battery life and management or a faster processor, Apple’s operating system has been touted as the king of OS since its debut. Boasting everything from high performance, superior security and protection to a multi-language support, the revised version just keeps getting better with every release. Popular for

Strong Legacy

While always creating a stir with every generation released, the first phone to truly set a benchmark was the iPhone 4. Carrying a thinner, squared-off silhouette and the first to have two cameras - a VGA front camera and a 5MP one on its rear, the phone paved the way for the most state-of-the-art features ever; its successor - the 4s was also hallmarked for bringing Siri to the masses.

Pushing that bigger and better formula into the next generation’s gadget too - the iPhone 5; this particular model is where the ultra-sleek silhouette got its definition, along with a bigger, clearer display and a powerful processor. In the iPhone 6 and 6 Plus, the screen was enlarged (measuring 4.7 and 5.5 inches, respectively), and an A8 chip and M8 motion coprocessor were included.

The Future

Known for its patents, behind the scenes, the brand’s portfolio continue to grow exponentially. From committing to a greener approach through solar charging to devising a super-strong material that absorbs impacts, all gadgets - be it the iPhone 7 or the next generation are jam-packed with features that continue to wow the fast-changing world of technology. Whether it’s the ‘Night Shift’ feature, new colour options, or a sleeker, fiercer silhouette, this American multinational company takes the world by storm.

At the PLUG INS website, we never fail to bring the latest iPhone models for sale online at competitive iPhone prices. Choose from various storage capacities as well as colours, or accentuate your phone’s capabilities with our various collections of accessories. Buy online with us today and have your new phone delivered to you anywhere in the UAE, from Dubai and Abu Dhabi to Al Ain, Fujairah or Sharjah. You can also sign up for our newsletter and get exclusive promotions and the latest news in electronics.